Bank VAS Marketplace How might we identify alternative incremental revenue on services where the bank is in an intermediate (enabler) or service provider Background: The financial services industry is highly competitive, and banks must constantly innovate to meet the evolving needs of their customers. In this case study, we will explore how a value-added services…
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Masdar – Responsive Website User Experience Masdar is an Abu Dhabi based renewable energy and sustainable urban development company. I was engaged to create a fresh User Experience for Masdar’s website. My design process involved: Visiting Masdar City in Abu Dhabi and meeting Masdar’s team of collaborators, to understand their objective for the website revamp…
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